MUS Newsletter

Are you a big fan of Clever? Well the new underwear line has just been released. And … The new collection is HOT! It’s verycolorful and fun! This year the collection contains some bright and fun colors. The colors are not just solids either. Clever hasintroduced some amazing prints as well. These are super fun! If Clever hasn’t been your underwear brand so far, do not takejust our word and go take a look at the at the entire Fall / Winter Clever collection. Absolutely outstanding new line thatleaves you breathless. Clever Moda has fantastic boxers, briefs, thongs, jockstraps and swimwear designs. It’s up to you to discover more.

Working with model Arad Winwin, photographer Armando Adajar captures the Wood Striate Line in a four-photo series featuring the Striate Line. Arad poses indoors, his chiseled chest cast in a soft, intimate lighting. It’s a setup that, despite Arad’s unquestionably amazing body, puts all eyes on his underwear. As that soft lighting drips dimly down his figure, the Wood Striate Line’s wildly vivid colors – Purple, Orange, Aqua, and Midnight – pop in a unique and eye-catching way. The wooden striations use colorful contrasts and curve around every inch of Arad, further accentuating his waist, thighs, rear, and front. Everything’s shapely enough. You may find yourself wishing Adajar had shed some light on other bits and pieces. But overall the photo-shoot sticks to Wood’s aesthetic: comfy, cozy, mature and masculine. And really, their Striate Line does the same.

Gus de la Cruz Menswear soon is preparing to release it’s debut collection for men, which have different lines such as: Ready to Wear luxury, casual Streetwear, Swimwear and main star – underwear collection. We will see the unique style of the brand with elegance, each item will have a touch of elegance and originality that makes distinguish themselves from others. Among all, the proposals are the use of unusual materials, a concept of minimalism care in details that enhance the use of traditional techniques combined with new technologies. All this with the great support of brand’s official photographer Chris Femat who is also the director of marketing for the brand, with these images show part of the next job in which there will be new faces and above all a debut collection that will impress their fans.

For this year, Andrew Christan decided to share our own stories of how we came to have so much Pride. The road may not always be easy but it is always worth while to come out, be free, and find the love in the world. Hopefully by sharing our stories they are able to further inspire others and continue to help, as the song says, change the world. One of Andrew’s best sellers is his amazing line of technically advanced, custom woven men’s underwear. It is available in street, sport, fashion, and basic-themed lines, and is available in a range of styles, including low cut, super-low-cut, boxer briefs, and more. Enjoy this autumn in new and excited Blow collection!

In the land of Hans Christian Andersen’s fairy tales – Denmark is a land inspired by beauty. From our wilderness to our city sky-lines, Denmark is home to beautiful landscapes that have inspired designers for generations. Our capital city of Copenhagen is a major fashion mecca for Scandinavia, and it is here that Zahid Latif Copenhagen was born.To us, quality means more than how a garment looks or functions, ..but it also includes the way it affects the environment and quality of life. This means working to source materials and develop processes that minimize damage to the environment. Therefore our underwear waistband elastic is made of up to 30 percent post consumer recycled nylon. Nylon is a thermoplastic material, and just like other plastic, it can be recycled easily.

G&A – ORGANIC INNERWEAR is a sustainable organic underwear label for males from Berlin, Germany. They showcased the first collection at the Ethical Fashion Show during the Berlin Fashion Week in 2015. G&A produces and distributes sustainable underwear made from organic cotton with respect and responsibility for Mother Earth and in a socially responsible and fair manner. Designed in Berlin and produced in India, our products create the sexy alternative for all those out to save the world. G&A has developed a collection of fourteen different underpants – enough to meet the needs of all men, whether they are saviours of the world, fetish lovers or heroes – but, boys, please wash them every so often – thanks! Act with sustainability in mind but still be sexy.

Marcuse taps into Ibiza, providing the perfect themed look for brand’s printed underwear. They reckon you’ll soak up the vibe in these classic ocean-inspired silhouette prints, fitted with elastic waistband to hug your masculine waist. Where ever you seek the sun and the pulsating rhythm of life, throw in your pair of Marcuse Ibiza briefs! As always, Marcuse has an exceptional and radiant color selection, such as: orange, yellow, blue and white. Known for their exclusive designs, whilst catering to all personalities and tastes, Marcuse delivers an eccentric and fun underwear selection for the island lover inside all of us.

Garçon Model started from a simple statement: Your clothes say a lot about your personality. The problem? Men’s underwear is way behind the fashion curve. Guys are literally stuck wearing Batman undies or boring three-pack briefs that go shapeless within a month. To remedy that, we set out to create world-class underwear that would bring a man’s underwear drawer into the modern age. You’re going to love Garçon Model! Between work, gym, and play, underwear is the base layer that keeps us comfortable throughout the day.  To that end, our line combines the enhanced functionality of cutting-edge active wear with the sophistication of high-end fashion. This is why so many men like to wear Garçon Model.

So where does the name come from “2EROS’ EROS is named after the Greek God of lust and love, Eros. The Olympus Series Underwear is inspired by the meeting area of  Greek Gods – Olympus. It uses Gold and Silver color themes to do so. Another thing that 2EROS has is their use of great fabrics. One of my favorites is the Black Label. The Olympus series is made with Tactile and Nylon, and uses wicking on stretched mesh fabric to allow faster drying. The Olympus range is available in Briefs, Trunks, Jockstraps, and 2EROS’ first ever, Singlet! Before you go and get all excited about the Singlet. They are talking Tank top and not a wrestling singlet. The colors available are Black and Gold with a waistband that matches the body and trim colors.

Modus Vivendi continues the presentation of its Fall/Winter 2015-16 collection with this limited edition, ‘flash’ line. The newly released line is called Abstract Lace and it comprises two types of briefs (low cut and classic cut) and jockstraps in pure white or seductive black. These sexy, masculine pieces are made from a fine semi-transparent French lace and are contoured to perfectly fit the male form. Not every man has felt lace on his body and this is a perfect opportunity: Modus Vivendi certainly knows how to pull it off. The Abstract Lace line is definitely classy and perfectly represents the brand’s ideals: high fashion, creativity, supreme quality and comfort. The model for this line is once again Alexandros Kaltsidis. This great looking man is photographed on location in Thessaloniki by Panos Misailidis in a shoot that represents effortless chic and modernity.