Lick have launched three new styles to their Collection Air, Alto and Storm.
You can check out this collection in store at AlphaMaleUndies.
We were very excited to be able to share these images.
Models are wearing Lick underwear.
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The Made in Britain collection is a collection of Briefs, Hipsters, Boxers and Jocks in a variety of colours. What binds the collection together is the unique waistband which along with the trademark lick font, includes the union flag to make it clear that these are a high quality British product
The different colours of the Made in Britain collection will be released periodically to ensure that the collection is constantly relevant and fresh. The first two colours to be released are Black and White, both colours are available in Brief, Hipster, Boxer and Jock. These two colours have been chosen to compliment the The Elton John AIDS Foundation legendary White tie and Tiara Ball which happened this month
Shop the Made in Britain Collection here
FREE P&P for the first 400 orders, use code BRIT at the checkout
50p from each pair sold will be donated directly to The Elton John AIDS Foundation
LICK proud to have teamed up with the Elton John AIDS Foundation to help raise money to support the incredible work that they do.
At the Elton John AIDS Foundation, they believe that AIDS can be beaten. A belief we share at Lick Clothing. The Elton John AIDS Foundation’s goal is to create an AIDS free future for everybody in this world. With enough support, love and creativity, this is possible. Over the past 20 years, the Elton John AIDS Foundation has raised more than £200m, funded over 1,200 projects across four continents and helped millions of people infected or at risk of HIV. The thousands of kind, amazing, creative and generous friends who have made this possible have taught us that the biggest weapon we have to fight AIDS is in all of us – compassion.
For every pair of our Made In Britain underwear we sell, we are donating 50p to the Elton John AIDS Foundation.
As well as this donating for every pair we sell, we are continuing to support and donate to Elton John AIDS Foundation fundraising events. You can find out more about the Elton John AIDS Foundation or make a donation at EJAF.com
Registered charity number: 1017336